RE-KEA
The existing sewing service is instead, incorporated into the space to be used for sewing workshops. The exisiting walls separating the AS-IS section to the customer service area is removed so that the patrons do not have to walk through the whole of IKEA just to get to the exit.The netting on top acts a dumping ground of the unwanted furniture parts and celebrates the “unsightly” instead.
Location: IKEA (Tampines), AS-IS section To create a home away from home, one just requires a community and they would be resourceful to find what’s around them to build their own shelter. Applying what I have explored from my previous 2 projects, I chose IKEA as the first baby step to promote this movement for the masses to learn and apply it to their daily lives. IKEA pride themselves as a DIY company, however everything is still controlled based on what generates income - from their store layout that restricts consumers from walking around freely and the products flat-packed for one to build. People are drawn to IKEA’s products as when one DIYs, they build a stronger sense of accomplishment and attachment to the product. However, if one deconstructs IKEA’s furniture, you would realize that they actually use found materials, hidden beneath the mask of a capitalist / a major company supporting capitalism. Hence, i would want to further push the idea of DIY - just by being resourceful and make use of any found objects/ materials lying around your own and piece them yourself, you might even get a more durable furniture that you can personalize and feel a bigger sense of achievement. I would like patrons to find more value in the furnitures of IKEA's AS-IS section. That section is already strategically placed near the exit, with its main purpose is to sell rejected or defected goods from customers.Issues: underutilized recycling area, wrapping station and sewing service could serve more purpose, the as-is section is just not curated as compared to the self-serve furniture area. Materials I could consider to use: the IKEA catalogue, the FRAKTA shopping bags and the free pencils and rulers.