Plastic is essentially everything, we are surrounded by it. It was initially advertised as the future, we no longer need to hoard glass packaging, food are kept fresher in plastic. It is old fashioned to not use plastic. We were told that it is the future, it keeps everything fresh. It is cheap and dispensable. Plastics are the future, save the trees and use plastics. Recycling old plastic advertising images and some taglines, into today's context. Recycling the idea into a new one, see what I did there? My TVC also reuses ads from 1997 by APC, people often gets defensive when called out. We should approach this delicately as people are Compassion Fatigued and Desensitized to Global Warming. Let the audience feel smart figuring out themselves. Recycling the 1997 plastic tvcs copywriting and footages of what plastic has done to our planet to create stark contrast in the video. Hoping to spread awareness through nostalgia and non-conventional way.